Program Overview
Prerequisites
Upcoming or actively employed in SDR/BDR role
The goal
Become a top performing SDR & get promoted to AE
Course length
2-12 Months depending on pre-existing SDR tenure
Course format
100% Remote & self-paced w/ lifetime support
How it works
Step 1: Coming in from ground zero?
Step 2: Create strong SDR:AE relationships
Step 3: Learn how to effectively prospect
Step 4: Build momentum & crush your quota
Step 5: Prepare for AE
Step 6: Get promoted to AE
Here’s How You’ll Become A Top SDR & Get Promoted To AE
Starting Your SDR Journey
SDR Dictionary
The Schedule of aFully Ramped Top Performing SDR
Top Performing Ramping SDR (30-60-90 Day Gameplan)
Onboarding Tips for New SDRs
Staying Organized
Internal Networking as an SDR
How to Run Your First MEetings w/ AEs & Managers
Territory Assignment: Accepting the Cards You're Dealt
Exercise: Understanding & Clearly Articulating Your ICP
Territory Planning Framework
Territory Planning Deep Dive
Prospecting Foundations
Inbound vs. Outbound Leads
How to Prioritize Your Company's Leads & Create a Lead Tier List
How to Conduct Account Research
How to Create a Report in Salesforce/Hubspot/Zoho CRMs
Example: Creating a 'Closed Lost' Report in Salesforce
Creating Lead Lists with LinkedIn Sales Navigator
Prospecting Tactics
Creating a Sequence Specific to Lead Type / Reports You've Created
How Messaging Changes from Inbound to Outbound
Finding Opportunities with Existing Customers
Live Chat Pouncing Strategies
How Email Prospecting Changes Based on Your Company's Position
How To Take Advantage Of Extreme Events
Bonus Email Deep Dives
Top Performing Emails from MongoDB
Top Performing Emails from MariaDB/PagerDuty
Top Performing Emails from Hashicorp
Cold Calling Masterclass
Cold Calling Opener: Inbound Leads
Cold Calling Opener: Outbound Leads
After the Opener: Lead a Cold Call End to End
Dealing With Objections: Mindset
Tactical Strategies to Overcome Objections
A Real Cold Outbound Call by Eric
Examples From Reps in Multiple Industries With Their Own Style
Exercise: Developing Your Own Cold Calling Script
Focusing on What is Actually Important
Signal vs. Noise
Don't Put Anyone on a Pedestal
Communicating with AEs, Managers, VPs, and C-Suite
Preparing to be a Consistent Top Performer
Prioritizing Your Accounts
KPIs - Offense & Defense
Emulation - How To Find What's Working
SDR:AE Relationship
Playing The Corporate Game
What AEs Expect From SDRs In A Partnership
Synergy Of A Great Working SDR:AE Relationship
How To Run 1:1 Sync Meetings w/ AEs, Directors & RVPs
How To Prioritize AEs (Who You Should Work With)
Handing Off Meetings To AEs (Meeting Opener Script)
How To Communicate With Your AEs
Planting the Seeds to Promote To AE
SDR Promotion Path
Identifying What Your Company Actually Cares About
What SDR Performance Metrics That Actually Matter For Promotion
Internal Networking Done Right
Should you Promote to AE Internally or Externally?
Common Mistakes & Pitfalls
AE Interview Process Deep Dive/Recreation
Internal vs. External AE Interview Overview
Competing Against External Hires
Recruiter Interview Example
Inside Sales Manager Interview Example
AE 1 on 1 Interview Example
VP of Sales Interview Example
How To Run A Discovery Call (A-Z Script)
Discovery Call Interview Example
Recapping the Most Important Takeaways
Watch This When Things Feel Tough
Mindset: Staying Sane In Tech Sales
Dealing With A Bad Boss
Overcoming The Fear of Cold Calling
Ups & Downs
Dealing With Rejection
Dealing With Burnout
Get Certified
Complete the SDR Accelerator course and receive a recognized certificate that you can attach directly on your LinkedIn and resume.
Instructors
Our Students Are Crushing It At
Let’s Turn You Into A Top SDR & Get You Promoted To AE
We only work with a limited number of students at once to ensure top-tier support & coaching Secure your spot today and start the next exciting chapter of your career!
4 x $
4 x $175
175
4 bi-weekly payments
3
$
$595
595
3
Our 100% Money-Back Guarantee
We stand behind the fact that our methods & frameworks are battle-tested & proven and offer a 100% money back guarantee.
Our only ask is you actually do the work 😉 “Do the work” involves (a) completing the core module exercises, (b) show up to at least two live coaching calls and (c) actively apply the strategies outlined in the course. If you’ve done those things, and for whatever reason aren’t seeing results, we will happily refund your entire payment.
We Let The Results Speak For Themselves
Our students aren't just satisfied with the training; they are now top-performing sales reps at some of the best tech companies in the world, making serious money. And yes, you’re next.
Frequently Asked Questions
You’ve got questions. Good. We have answers.
Do I need any previous experience or knowledge?
No. The course is specifically designed to work at every single stage of your SDR/BDR career. Whether you just accepted an offer and haven’t started yet, are six-months into your tenure & want to become #1, or are 12 months in & actively looking to promote to AE, we have you covered. We have actionable steps to guide you every single step of the way.
How long will it take for me to become an AE?
This is all relative to when you started the course and what your internal situation look like. Typically, we get you laser focused on the elements that are necessary for promotion in your third quarter of being in seat, meaning you can expect a promotion between 9-14 months of being an SDR.
If you’re not eligible for promotion yet, no worries, we’ll teach you everything you need to know to in order to become a top performing rep & how to position yourself as a no-brainer candidate for any future open AE seats.
Is this a live course?
It's hybrid. What that means is that It’s pre-recorded, enhanced, and loaded with additional resources to provide you the most value and flexibility to take this at your own pace, when you want to.
On top of this, there are also unlimited weekly mentoring sessions included. These are optional sessions where you have the opportunity to get guidance & feedback directly from the instructors and other top performing sales reps. While we highly suggest you take advantage of these, they are non-mandatory & always available to you free of charge.
Will I receive access to updated course content?
Yes. All future updates to the course are included in the price of what you pay today. No hidden surprises. No BS.
And you can rest assured that our content is continuously reviewed quarter-over-quarter to ensure it's always relevant in today's job market. Think of us like a tech-sales school, but one that doesn't waste your time with outdated information – ever.
How does the money back guarantee work?
We offer a 14-day 100% money-back guarantee. If you complete the training, put in the necessary work, and see no results, we will return your money within 14 days of your purchase.
Read the complete terms and conditions here.
Who should take this course?
Anybody who is serious about wanting to become a top performing SDR & get promoted to AE. It works for anybody, regardless of your previous knowledge or experience.
Who should not take this course?
Anyone looking for a silver bullet. The strategies and tips provided in SDR to AE Accelerator are proven, methodical, and compounding. But they are not guaranteed to provide overnight success. Some things like your prospecting, cold calling, and other interview strategies can surely be activated and improved overnight, but this is a process that requires serious dedication.
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Start Crushing Your Quota, Today.
If becoming a top SDR & getting promoted is the goal, we're here to make that a reality. We're ready when you are.